Box Office: 'Alto Knights' Bombs as 'Magazine Dreams' Nabs Just $700K

The overall theatrical marketplace is pulling pitiful numbers, and it's not just because Disney's two early-year tentpoles ('Snow White' and 'Captain America 4') have comparatively underperformed.

In today’s “everything but Snow White weekend box office post…

• The overall weekend totals — below even this frame in 2022 — are still well below what would be considered healthy in non-COVID circumstances.

• While Disney’s tentpoles have hurt the marketplace by underperforming, they are also the only major studio offering up big all-quadrant tentpoles thus far this year.

• The Alto Knights is a contender for the least surprising bomb of 2025, opening lower than the Project Popcorn-impacted debut of Clint Eastwood’s Cry Macho.

• Briarcliff is grabbing SEO-friendly, too-hot-to-handle movies, but Magazine Dreams was always fated to be more discoursed about than seen.

• Likewise, Ketchup Entertainment isn’t going after WBD’s still-shelved Coyote Vs. Acme for (short-term) fortune and glory.